Play Reel

RefleXion

A website with a big mission: lighting up cancer

Services: Design Consulting, Development

Supporting breakthrough
technology to treat cancer.

How we delivered results:

RefleXion needed a website to communicate the ingenuity of a machine that combines biotargeting with radiation. In partnership with Helen & Gertrude, Makeway brought this bold vision to life.

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shot from the reflexion website. there is an image of a machine with various buttons
shot of the reflexion website, mobile version. orange background with two sections with buttons that read "contact us" and "sign up"
shot of the reflexion website with some text, a button, and an image
shot from the reflexion website. there is an image of a machine with various buttons
shot of the reflexion website, mobile version. orange background with two sections with buttons that read "contact us" and "sign up"
shot of the reflexion website with some text, a button, and an image
Demonstrating innovation in localized cancer treatment 

It’s easier to show how a cancer-fighting machine works than it is to tell. RefleXion’s website includes dynamic elements to explain how the groundbreaking technology does its job, allowing hospital administrators and CEOs to determine if the machine is right for their facilities. The website then invites them to begin a conversation.

a detail shot of the reflexion home pahe
image of two men talking and smiling
Module from Reflexion Site showing grayscale to color upon mouse  rollover 
Feedback and inquiries graphic, white text on orange background
gif from RefleXion website - a machine with various orange pluses - cursor clicks on one and a text box pops up with a picture