Workshops

Unlock your team’s potential with Makeway workshops
Listen, we’ve all been there.
You’re a marketing, strategy, or innovation leader and you’re staring down the barrel of a number of choices that need to be made, but you’re having trouble figuring out where to even start. You’ve called your team into countless meetings to try and sort through the chaos, but that only leads to more tangents, opinions, and inaction.
Here’s why it’s not working: you’re having meetings when you should be running workshops. We can help you with that.

Tailored workshops for
your unique needs
Defining brand identity
Prioritizing tasks and goals
Crafting robust strategies
Engaging audiences
Brainstorming breakthrough ideas
Pressure-testing high-level concepts
Conducting brand or site audits
Explore our most popular workshop formats
From brief 2-hour sprints to immersive 2-day engagements, we provide the expertise and guidance to align your team and drive impactful decisions.
Blank Slate Discovery
2-4 hours
Up to 12 people
$2,500
Who it’s for
Leaders who need to generate and prioritize ideas for ultimate impact.
Have a few decent ideas or just know that you need to take some big swings this year? Our Blank Slate Discovery session will guide you and your team through a series of exercises to get any and every idea out into the open, help you visualize and organize your thoughts, and leave you with a rock-solid foundation to take action.
Website Opportunities Audit
2 hours
Up to 6 people
$2,500
Who it’s for
If you’re thinking the time might be right to overhaul your company website or design a website for the first time, our Website Opportunities Audit helps you identify everything you need to know before making a significant investment.
We’ll use our technical expertise to audit your current digital presence, provide insight on what technical improvements should be prioritized, and leave you with a summary report of recommendations and cost estimates.
Problem Discovery Workshop
4-6 Hours
Up to 12 people
$4,000
Who it’s for
Perhaps you’re having a hard time identifying the core underlying problems that need to be solved.
When large teams are faced with big problems, it’s common to fall into a never-ending loop of meetings, opinions, vagueness, and, ultimately, inaction. Through our Problem Discovery Workshop, we’ll guide you and your team through a structured workshop to break the cycle and get you aligned. That way, you can walk away knowing what needs to be done next.
Sprint Workshops
2-3 hours
Up to 8 people
$3,000
Who it’s for
Our sprint workshops are perfect to focus on one specific topic, problem, or initiative. Some of our most popular sprints are used to hone in on brands, design, UX, or strategy.
As the name implies, this workshop is intended to go deep on a singular focus, not wide. With intentional, hyper-focused exercises, we can provide your team with the confidence you need to make a decision.
Pressure Test
4-6 Hours
Up to 8 people
$4,000
Who it’s for
Have a good concept for a new product, design, or brand and want to put it to the test? Our Pressure Test workshop will give you the space to work out the kinks, so that you’re left feeling confident to execute moving forward.
This workshop is geared towards validation of a late-stage concept for an idea, product, or service. Our team will take the time to first fully understand the subject matter and the decisions your team has already made up to that point and then will lead you through a number of exercises to validate your choices, highlight potential red flags, and uncover potential opportunities.
Audience/Persona Development
4-6 Hours
Up to 8 people
$5,000
Who it’s for
Do you really know who your core audience is? Like, truly? In this workshop, we’ll identify primary, secondary, and tertiary personas, walk you through their lifecycle and user experience, and together build out robust personas that you can craft your marketing around.
Understanding who your key audiences are, what they want, and how they will be loyal to your brand is a cornerstone of any successful marketing strategy. Whether you have preconceived notions about your audience, or need to define who your audience should be for your new-to-market concept our team will walk you through what you need to know and work with you to define those groups.
Custom workshop
Contact us for more information about tailoring a workshop session to your unique needs.
Let's TalkSo, how does it work?
Initial Consultation
Let’s chat. In just 30 minutes, we’ll get a handle on your needs and goals.
Workshop Development
We tailor exercises to tackle your challenges head-on.
Workshop Facilitation
Roll up your sleeves as our expert guides lead the way.
Workshop Summary & Action Plan
Walk away with actionable insights, a Miro board, high-level estimates (where applicable), and a clear roadmap for the future.
Unleash Your Potential with Makeway
Take action.
It’s been a pleasure to work with Makeway since its founding because their team exemplifies all that is needed for website development and client relationships: great communication, stellar graphic design, and amazing technical development.
Helen Kashtan, Marketing Manager | Pathfinder Engineers & Architects LLP
FAQs
Nope. All deliverables are yours to have, forever, with no ongoing obligation.
We’ll work with you to schedule the workshop as soon as possible. Generally, most workshops happen within about 2 weeks and all follow-up information is provided within 1 additional week.
We have a standard mutual NDA we can provide. All resources are provided securely.
50 / 50. Net 30.
Mission critical members of your team, stakeholders, and ultimate decision-makers.
Makeway would be happy to provide you with an estimate for any services that are part of our capabilities. For any ideas outside of our expertise, we can usually connect you with a trusted resource to get additional information.