Before You Redesign Your Website

Get Strategic Clarity.

Our 2-hour Website Opportunities Audit gives you the confidence and direction you need to make smart decisions about your website redesign.

See if the Website Opportunities Audit is right for your team.

Book a Free 15-Minute Strategy Call

Stop Debating. Start Deciding

3–12 months away from a redesign?
This workshop will help you:

Uncover Hidden Opportunities

Discover what’s working, what’s not, and where your biggest opportunities lie before investing in a redesign.

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Get Clear Direction

Identify real priorities by aligning your team around a shared vision and prioritize initiatives that will deliver the most impact for your business.

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Align leadership and move forward quickly

Make informed decisions backed by expert analysis and actionable recommendations tailored to your goals.

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What You Walk Away With

What You Walk Away With

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Comprehensive Website Analysis

Understand realistic investment ranges and a detailed evaluation of your current website’s performance, user experience, content strategy, and technical infrastructure.

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Prioritized Recommendations

Clear, actionable recommendations ranked by impact and effort, so you know exactly where to focus your resources.

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Strategic Roadmap

A phased implementation plan that outlines quick wins and long-term initiatives aligned with your business objectives.

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Opportunity Assessment Document

Professional PDF report you can share with stakeholders, vendors, and your team to drive alignment and decision-making.

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Competitive Insights

Analysis of how your website compares to competitors and industry best practices, with specific opportunities to differentiate.

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30-Day Follow-Up Support

Email access to our team for questions and clarifications as you begin implementing the recommendations from your audit.

Format and Investment

Designed for leadership and marketing teams preparing to redesign or build a website.

2 Hours

Focused working session. No fluff.

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$2,500

Flat fee. Immediate ROI through clarity and avoided mistakes.

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Up to 6 People

Bring the decision-makers.

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Turn meetings into momentum with tailored workshops

Define your brand

Prioritize what matters

Build actionable strategies

Engage your audience

Unlock big ideas

Pressure-test bold concepts

Audit sites with fresh eyes

Get your team unstuck and moving forward with a Makeway Workshop

You’ve been there — big decisions to make, endless meetings, no real progress. The issue isn’t your team. It’s the format.

Makeway workshops replace circular conversations with focused collaboration — helping your team align fast, make decisions confidently, and move forward with clarity.

Ready to make progress?

Four people sit at a conference table writing notes, discussing a safe digging marketing strategy; architectural photos hang on the wall in the background.

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Stop Guessing What Your Website Needs Next.

This workshop helps you step back, evaluate your current digital presence, and identify the opportunities that will have the biggest impact. We’ll help your team uncover friction points, align on priorities, and leave with a clearer understanding of what’s working, what isn’t, and what to do next before making a larger investment.

Related FAQs

The Website Opportunities Audit is a 2-hour strategic workshop designed to help teams evaluate their current website, uncover opportunities for improvement, and gain clarity before starting a redesign or rebuild.

We recommend including leadership, marketing, and anyone involved in digital decision-making. The workshop is designed for up to 6 participants but that is only a suggestion.

You’ll leave with strategic recommendations, identified opportunities and risks, prioritized next steps, and planning-level cost guidance to help your team make informed decisions moving forward.

The workshop is ideal for established organizations that feel their current website no longer reflects their brand, supports their goals, or provides the experience their users expect and want an unbiased perspective on how best to address future edits.

After the session, we’ll provide a summary of findings, recommendations, and suggested next steps. Some teams move forward with Makeway for implementation, while others use the workshop to guide internal planning and decision-making.

Yes. The Website Opportunities Audit can be facilitated remotely or in person depending on your team’s location and preferences. However, a hybrid approach is usually our preference.

Ready to get started?

Fill out the application below and we’ll be in touch within 24 hours to schedule your audit.