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11.29.23 - Marketing

AI Insights: Putting AI to Use in Your Everyday Work

With the sudden emergence of generative AI tools, it can be overwhelming to figure out what’s useful and what you can safely ignore.

The majority of digital marketers are already using AI or are very likely to use it, according to a survey by marketing influencer Neil Patel, so you’re not alone in trying to figure out where AI-driven automation can save time and money while improving results.

We know what you’re thinking. There are a million “Best AI Solutions Ever!” articles and YouTube videos out there. We get it. Our intention is not to add to the noise, but rather to highlight some of the tools we’ve found helpful.

Here’s where AI is helpful:

1. Content Creation

Whether you’re generating a list of ideas for blog topics or writing an initial draft of website copy, AI can be tremendously helpful in the realm of content creation. Here are a few tools you should consider:

2. Graphics and Media

These tools can be great copilots for designers, generating custom images and graphics.

3. Website Copilots

From domain management and SEO to data extraction, website copilots can easily streamline web tasks.

Screpy Dashboard
4. Marketing and Communications

These AI tools can provide both clarity and creativity when it comes to external marketing initiatives and internal communications.

Unleashing AI Tools Today

From creating content inexpensively to improving workflows and even communicating with customers, the possibilities with AI are limited only by your imagination.

Of course, this blog wouldn’t be complete without a little wisdom from AI. We asked ChatGPT to write a short summary of this blog post and here’s what it came up with:

“In the rapidly evolving world of digital marketing, embracing AI tools is no longer a luxury, but a necessity. From content creation to customer interaction, AI offers innovative solutions that enhance efficiency, creativity, and effectiveness. By judiciously integrating these tools into your strategy, you can transform the complexities of digital marketing into opportunities for growth and success.”

Remember, learning and then adapting is key. Don’t be afraid to experiment and see what works for you.

And, as always, if you want to chat with a human about digital technologies, drop us a line!

Content Creation Graphics and Media Website Copilots Marketing and Communications